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Frequently Asked Questions

Search Engine Optimization or “SEO” is the process of improving a website’s technical structure, content, and authority to increase organic traffic and brand exposure from search engines.  SEO is the art of being found in search engines like Google, Yahoo and Bing. Unless your site appears prominently on the search engines, potential customers will take their business elsewhere. Many of our clients pay for their entire web site in the first month from new business leads as a direct result of our SEO efforts.

Increasing the amount of website traffic your business gets every month lowers your marketing costs and provides a consistent flow of customers to build on.

we provide search engine optimization services to increase traffic to client websites.

Definitely. We provide a free audit for every website before taking a new client on.  It’s how we ensure our services can make a positive impact for your organization.

SEO focuses on organic traffic, Pay Per Click in turn, focuses on paying for advertising. We can help you with both. Call us to discuss which is a better option.

There are some tasks that only need to be performed by an SEO expert once. 

However, to get the full benefit from your website, SEO should be considered an ongoing investment.  

The term “White Hat SEO” refers to optimization that improves the quality & relevance of a site.  “Black Hat” techniques try to trick algorithms and are unsafe to use in the long term. 

We only provide White Hat, SEO that provides long term value for our clients. 

In the world of Internet marketing, the word “conversion” represents any valuable action on your website. What constitutes a conversion depends entirely on the industry and on the individual company.

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